Wellbeing, your way, built for neurodivergent women

MAGI is an AI-powered, personalised wellbeing platform that supports how your mind and body really work. No shame. No overwhelm. Just tools that finally make sense for you.

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Wellbeing that meets you where you are

MAGI adapts to your mood, cycle, energy, and needs, with tools designed for neurodivergent minds and hormone-sensitive bodies.

Get to know MAGI

What support can actually feel like

Get a glimpse of MAGI’s functionality, daily prompts, and personalised features, designed to flex with your cycle, energy, and neurotype.

See MAGI in action

We’re on a mission to…

Help neurodivergent women take back control of their health and wellbeing through innovative wellness technology, transforming how they manage and monitor their health for a better quality of life.

Most wellbeing apps weren’t built for brains like ours.

MAGI is different, designed from lived experience, for neurodivergent women navigating ADHD, PMDD, perimenopause, burnout, and beyond. We help you build a support system that works with your brain, hormones, and real life, not against them.

Make sense of your energy, emotions, and cycle

Get insights that feel helpful—without data overwhelm or daily guilt-tracking.

Spot patterns in mood, motivation, and burnout

Understand what’s going on beneath the surface, so you can reset before you spiral.

Build routines that support executive function

Access real-time tools for emotional regulation, focus, and recovery, no perfect mornings required.

Designed to support how your mind and body actually work.

MAGI is a personalised wellbeing platform designed from lived experience. It adapts to your mood, energy, and cycle, so support feels natural, not overwhelming. Built for neurodivergent women, it’s where care meets real-life tools.

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Your Daily Dashboard

Personalised prompts and insights designed for ADHD, sensory needs, and emotional regulation.

Mood + Cycle Tracking

Cycle-aware support for PMDD, perimenopause, PCOS, and hormone-sensitive neurotypes.

Reset Tools for burnout

Short, in-the-moment tools to help you refocus, rest, or reduce overwhelm, no perfect routine needed.

Not built in a lab. MAGI is human-first.

It was shaped by lived experience, through hormone chaos, burnout, and a deep need for support that actually fits. Founder Carly Walters combines social psychology, frontline support work, and her own journey with PMDD and ADHD to reimagine well-being for women like her.

Connect with Carly

Recognition

MAGI was a finalist in the North East, Yorkshire & The Humber StartUp Awards 2025, recognised for innovation in health and well-being.

Big Wins

MAGI named finalist in Mayor’s Big Ideas Challenge to tackle health inequalities in West Yorkshire

Join the community

Our community is launching soon. Complete the contact form to be among the first to hear.

You’re not alone, and you’re not imagining it.

MAGI is already resonating with neurodivergent women who’ve felt unseen by traditional wellness tools.

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Human-centred by default

Built with lived experience at the core, not as an afterthought.

Whole-person Perspective

Blending psychology, body literacy, and neurodivergent care.

Real-Life Tested

Everything MAGI offers is grounded in what actually works on hard days—not just in theory.

Got questions? We’ve got you.

Answers to a few things you might be wondering.

When will MAGI launch?

We’re currently in development and bringing in early testers. Beta access will begin in late 2025, with full rollout to follow.

Is this a therapy app?

No—MAGI isn’t a substitute for therapy. It’s a supportive tool designed to complement your care, not replace it.

Is MAGI only for ADHD or PMDD?

Not at all. MAGI supports a range of neurodivergent and hormone-sensitive experiences, including autism, PCOS, perimenopause, and burnout.

Be the first to try MAGI

Get early access, behind-the-scenes updates, and first invites to our beta launch.

We’ll never spam you or share your info. Just helpful updates, and only when they matter.